Finding and winning new business by telephone is one of the most important aspects of any business. Without a steady stream of lead generation, by telemarketing or any other channel, all businesses will eventually stagnate.
Here are six questions to ask yourself if you are serious about finding a freelance telemarketing professional to help grow your business:
1) What is the average annual revenue value of a client?
2) How much are you currently paying for Cost Per Lead (CPL)?
3) Is your sales closing rate for outbound and inbound leads as good as it could be?
4) Do you have a clear definition of what is a sales lead?
5) What sort of promotions are you willing to offer to entice new customers to work with you?
6) Do you have clear and convincing USPs?
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