Blog Archives

Growth Hacking for Startups Pt1

The first 12 months of your Startup business will be make-or-break.  That great idea you had for a new technology or better way of doing things must start generating money as fast as possible. After 20 years of helping Startups

Posted in Business Development, Telemarketing, Telemarketing Consultant

Consultative Telemarketing – an Account Based Marketing approach

“Account based marketing” or “key account marketing” looks at marketing in a different way.  Rather than simply targeting by industry, product or channel, ABM typically brings all these components together to target very specific organisations.  Targeting becomes so specific that

Posted in Business Development, Freelance Telemarketing, Telemarketing, Telemarketing Consultant

Telesales Top Thirteen Tips – From Lead Generation to Sales Closing

Here is how to make 10x more sales by following my tried and tested process.  For the last five years most of my clients no longer want just excellent qualified leads; they also want me to help close their sales. 

Posted in Business Development, Lead Generation, Telemarketing, Telemarketing Consultant

Telemarketing – Could it make or break your business?

Is that introductory telephone call to your business just an annoyance – or could it change your life?  Every day, $Billions exchange hands by telephone deals, yet the image of the “unsolicited” telephone call is still somewhat tarnished.  I will

Posted in Business Development, Lead Generation, Telemarketing

Best Telemarketing 2011 – who is winning new business?

I’’ve been rushed off my feet for the last 6 months.  I’’ve been helping existing and new customers with my telemarketing skills.  I’’ve hardly slept this week, but my hard work has given me a small window to write this

Posted in Business Development, Lead Generation, Telemarketing

Business Development Manager – Let’s start with the Basics – ROI

Whilst my main function is to generate sales leads, many clients think of me as their part-time Business Development Manager.  My clients range from business savvy entrepreneurs with a company worth £x million – to Newbie’s who have never run

Posted in Business Development

Business Development Consultant –The Dilemma of a Shrinking Market Place

Many companies are facing a shrinking market-place and they are turning to me as a Business Development Consultant to overcome this dilemma.  Using two recent case studies let me explain what to do and what not to do… Case Study

Posted in Business Development, Telemarketing Consultant

B2B Lead Generation – Telemarketing V Business Development

Constant Cash Flow demands continuous sales – so sales lead generation is paramount to continuity and expansion for any business.   Telemarketing is still the number 1 for lead generation for all companies who offer a complex product/service to an intelligent

Posted in Business Development, Freelance Telemarketing, Lead Generation, Telemarketing

Telemarketing Targeting for the SME

As an SME, how do you use telemarketing targeting to make lots more sales?  Let me explain…. There are basically two main types of people used in telemarketing targeting– what the experts call the “Storm” team or the “Conscript” team. 

Posted in Business Development, Freelance Telemarketing, Lead Generation, Telemarketing

How to Win New Business – Theory V Practice

Let’s face it, unless you ‘win new business’, and keep ‘winning new business’, you won’t have a business.  It recently struck me how many ‘Marketing Strategists’ I know, who are able tell you ‘how to win business’ – but in

Posted in Business Development, Telemarketing